Downtown Master Planning for Smaller Communities (20K & Under): A Market Driven Approach (CM Pending | 1.5)

Small and mid-sized communities face significant planning challenges which are different than those faced by larger communities. This presentation will describe an approach to economic development planning suitable for small and mid-sized communities. Presenters will discuss key trends impacting small & mid-size communities, with a focus on retail, housing, and the growing importance of the Central Social District and its role in downtown revitalization. A planning framework for integrating economic analysis with local, site-specific considerations will be presented. Presenters will then discuss how to translate market opportunities into specific “opportunity areas” showcasing a variety of land use, planning and design strategies that have proven effective in small and mid-sized communities.

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