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Today’s Consumer Expectations — What You NEED To Know To Grow Your Business (North Jersey)

May 6, 2015 @ 9:30 am - 12:30 pm


Register Now (APA-NJ Members receive a 10% Discount)

Featuring nationally-acclaimed customer acquisition & retention expert Pamela Herrman 

Hosted at the beautiful Montclair Library just steps away from the heart of award winning Montclair Center, a Main Street New Jersey community since 2007.

The 61st NJ Downtown Institute for Spring 2015 is your opportunity to get up-to-speed on making the most out of your number one asset that you control – your customer experience – to build your business, organization or district. This action-packed half-day is designed mainly for business owners and operators, however business district management organizations, chambers and other municipal, county and regional leaders can gain great insights for themselves, their clients, and stakeholders.

Ask yourself: What percentage of your customer base is fully engaged right now?
This is a critical question that every business, regardless of size, must know TODAY because there is a direct cause and effect between engagement and sales growth. This is the future of business communication and small businesses are better positioned to deliver high engagement than those big box stores or major brands that you ‘think’ you’re competing with.

FACT: Businesses that engage both their employees and their customers gain a 240% boost in performance-related business outcomes. These companies understand the essential role of human nature in driving performance, especially in those critical moments when engaged employees and engaged customers interact.

We’re going to show you the simple 1-2-3’s of how to do this. You don’t have time or man power to study analytics, so we’re going to show you exactly how to create engagement using simple and easy to implement strategies and tactics that are right in your wheel house.

APA 2.75 CM Credits, pending.



May 6, 2015
9:30 am - 12:30 pm
Event Category:




Montclair Library
50 South Fullerton Avenue
Montclair, NJ 07042 United States
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